How Copy.AI Seized First Mover Advantages (1M Clicks in 5 Months)
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11 min read
Since its launch in 2020, copy.ai has grown to 8M users in the fierce battle for AI content writing…
5 Guest Blogging Best Practices (Be Unignorable & Win More "Juice")
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5 min read
I used to undervalue backlink building.
I saw people getting stratospheric results from content production alone and thought…backlinks must…
How Generative AI Will Impact SEO | Google SGE Tips
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5 min read
In case you hadn't heard, Google is changing.
In this week's newsletter, I've curated…
High Converting Keywords: Find Yours & Learn to Craft an Enticing Offer
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9 min read
💡This article is based on a podcast interview with Jacob Clarke from NerdWallet. Listen to the full episode on the…
How Maze Built an SEO Revenue Engine. And You Can, Too.
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11 min read
Maze is a SaaS platform that helps product teams collect and use user insights for product development.
In 2021, Maze…
What is Topical Authority in SEO & 5 Case Studies
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12 min read
Google now notices if your website as a whole shows topical authority.
So, guess what?
* It’s no longer good…
How Living Cozy Grew to 335,000 Monthly Page Views
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10 min read
🤩Read highlights in carousel format here.🎧Listen to the interview here.
Ash Read initially launched Living Cozy as a directory…
The Ultimate SEO Content Brief Template (+8 Experts Give Advice)
members
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7 min read
Most content teams spend far too much time:
* Communicating back and forth with writers
* Editing final drafts that missed the…
Google’s E-E-A-T: How to Demonstrate It
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5 min read
In December 2022, a new E was added to E-E-A-T.
The new “E” stands for experience. In Google’s announcement…
How SurveyMonkey Scaled Organic to $200M in Annual Revenue
members
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9 min read
🎧Listen to this episode here on Apple/Spotify. Watch here on YouTube.
Eli Schwartz joined SurveyMonkey in 2012. They’d…
How to Raid Your Competitor's SEO Strategy [And 3 More Juicy SEO Tips]
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4 min read
⚡Workello helps you scale your content operations. Hiring writers is the MOST difficult part of it all. Want to hire…
Tomb Raiding SEO: The Keyword Strategy Behind the "Beast"
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8 min read
Learn to raid uncompetitive keyword opportunities from blogs like yours.
An SEO tactic you NEED to try
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4 min read
🆒This week's newsletter is sponsored by uSERP. uSERP is a performance-driven SEO agency that helps you fuel your…
How to Choose a Profitable Niche - A Data-Led Approach
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6 min read
In the latest How the F*ck episode, we heard from Adam Smith, Founder of Niche Site Builders.
He'…
![+5 Niche Site Case Studies & Examples from 2023 [Real Interviews]](/content/images/size/w300/2023/03/Template-Cover-Image-SEO-Case-Study--26-.jpg)
+5 Niche Site Case Studies & Examples from 2023 [Real Interviews]
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7 min read
Niche websites are a great source of passive income. The biggest success stories rake up tens of thousands of dollars…
![How to Use Aged Domains to Juice Up Your Authority [9-Step Evaluation Criteria]](/content/images/size/w300/2023/03/Template-Cover-Image-SEO-Case-Study--18-.png)
How to Use Aged Domains to Juice Up Your Authority [9-Step Evaluation Criteria]
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10 min read
Aged domains are older websites that have accrued SEO authority.
Buying one is a shortcut to having a very organic-looking…
8 Stupidly Successful SaaS SEO Case Studies - 2023 Strategies
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10 min read
How does Hotjar consistently win the most difficult search terms?
How did monday.com get to 1M monthly visitors in…
You really REALLY don't wanna miss this - Monday.com 🤯
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2 min read
A big thank you to our sponsors who keep the How the F*ck podcast free to the reader:
This…
3 Types of Research For Incredible Content Marketing
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2 min read
Last week, I hosted the very first How the F*ck webinar (and we sold out!)
* Guest: George Chasiotis, Founder…
Aura's Rise to ~1 Million Monthly Visitors in 12 Months: A Full-Funnel SEO Strategy
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14 min read
This week I welcome Gaetano DiNardi back to the community to talk us through an insanely successful SEO growth story…
LEMA Framework: How to Create Remarkable Content That Drives Results
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10 min read
In this week's How the F*ck case study, we learn how to create remarkable content.
Here'…
Fixing the SEO of an £80M Monthly Fashion Store (Adding 22% In Revenue in 12 Months)
members
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14 min read
Learn how eCommerce SEO expert, Louis Smith, increased a fashion retailers revenue by 22% in 12 months.
0 to £6 billion IPO in 2 years | Role of SEO in Cazoo's growth | Automotive SEO case study
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15 min read
The British online car retailer, Cazoo, went from launch to £6 billion IPO in ~2 years.
In this week’s…
Top Local SEO Tactics Podcast Episodes
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3 min read
The only way I like to learn SEO is by having a real expert pipe their knowledge into my brain.…
2 SEO experiments (+1 mental case study)
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2 min read
Tip of the week:
This tip is guaranteed to improve your rankings 👇
Jeremy Moser, Co-Founder & CEO at uSERP, shared…
How to Build a Content Operation Like Workello
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17 min read
If you want to increase content production while keeping costs low, then you must invest in content operations.
In the…
8 Best SEO Podcasts to Improve Your Search Strategy
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5 min read
Note: This article was written by AI as an experiment.
How Typeform Built SEO into a $3M Annual Lifetime Revenue Channel
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10 min read
💡About the guest: Jake Stainer is the Co-Founder of the SaaS SEO Agency, Skale. He was Typeform's Head…
Hotjar's Traffic Explosion: 47% Increase in 2 Years
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11 min read
Hotjar's Senior SEO & Content strategist tells us how Hotjar leverages full-funnel topic clusters to drive success.
How to Get SEO Clients (Get Leads to Come to You)
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14 min read
Getting new SEO clients is tough. Building a steady pipeline of prospective leads is even tougher.
When you've…
How Scribe Grew from 0-30K Monthly Visitors in 7 Months
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12 min read
This week's SEO case study is with the world-class SEO & content strategist, Jakub Rudnik.
Safe to say…
Programmatic SEO case study: How UserPilot Scaled to 100K Visitors in 10 Months
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9 min read
It took UserPilot three years to get its first 25,000 monthly organic visitors.
And, just 10 months to get…
AI in SEO: How Long Does it Take to Overcome AI Content Detection?
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8 min read
I used ChatGPT to write a 1,500-word blog post on the keyword "animals that eat plants" and…
Which SEO Content Should I Start With?
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5 min read
Welcome to the very first in the series of Listeners Questions.
This week's question is: "Which SEO…
How Investopedia.com Gets 80 Million in Monthly Traffic
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10 min read
Investopedia's my go-to site for showing off SEO best practices.
They're particularly impressive because finance is…
How to Create Your First SaaS SEO Strategy
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7 min read
“I’ve built a thriving business JUST from this revenue-focused content plan sprint”—Brendan Hufford
Here's a challenge…
Growing a Daycare to £13M in Revenue via SEO (Local SEO Case Study)
members
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6 min read
In the episode, Tim Hanson shared the details behind an extremely impressive growth story.
For one of his former clients,…
SEO for Innovative Products: Create Content Even With Low Search Volume
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4 min read
BOFU keywords are not that difficult to find, usually.
But what if you’re an early-stage startup with cutting-edge technology?…
How SEO Helped Supermetrics Grow to $50m ARR
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7 min read
Supermetrics just hit $50m ARR.
That's more than 5x since Edward Ford joined the team three years ago.…
Product-Led Content: 5 Steps to Create It
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7 min read
⚡New here? Check out our fast-growing library of SEO case studies.
Product-led content weaves your product into the narrative to…
How to Win Your Entire Niche in Search
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3 min read
Want to win your entire niche in search?
Everyone has that one topic or concept for which they most want…
4 Thought Leadership Frameworks for SEO Content
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6 min read
📚Related read: Check out our deep dive into Animalz own content strategy.
Did you notice a couple of years ago…
How to Find Bottom-of-Funnel Keywords (with Modifier List)
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3 min read
⚡Generate 191 bottom-of-funnel keywords in under 3 minutes: We built you a FREE tool that auto-generates blog post titles tailored…
How to Get 2m Clicks in 16 Months in a Tough-to-Win Niche
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10 min read
I interviewed Ryan Darani several months ago, just after he shared this fantastic graph on LinkedIn.
⚡New here? Check out…
How To Write V Good Content When You're Not An Expert
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5 min read
This past week I began writing an article on upselling.
You may or may not have noticed, but I’m…
How Operto 4x Revenue in 12 Months With Foundation-Growth-Scale SEO Framework
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8 min read
In this article, you'll find the full strategy and the details of the Foundation-Growth-Scale SEO framework.
Three Core Elements of a SaaS SEO Strategy
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3 min read
Today, I'm going to break down the three core elements of a successful SaaS SEO strategy:
* The conversion…
5 Key Lessons From a 10-year SEO Career, By Kevin Indig
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7 min read
Reflecting on a 10-year career, Kevin Indig shares the lessons and stories from his time at Atlassian, Shopify, G2, and DailyMotion.
Welcome—come on in
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3 min read
A welcome note. Housekeeping. And the guest lineup this season. (Oh, and the update checklist)
How Topical Authority Helped Respona Grow 0 to ~100K Monthly Organic Visitors
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4 min read
Learn how George and his team grew SaaS startup, Respona to 100,000 monthly visitors leveraging the latest SEO techniques.